Cookie Policy
Effective Date- 01-06-2024
This Cookie Policy explains how ValueFirst Digital Media Private Limited ("Company," "we," "us," and "our") uses cookies and similar technologies to recognize you when you visit our website at https://www.vfirst.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them. In some cases, we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.
Cookies set by the website owner (in this case, ValueFirst Digital Media Private Limited) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.
Why do we use cookies?
We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.
How can I control cookies?
You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.
The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.
The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):
Essential website cookies:
These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.
Name: JSESSIONID
Purpose: Used to maintain an anonymous user session by the server in Java™ 2 Platform Enterprise Edition web
applications. It is a necessary cookie that expires at the end of a session.
Provider: .www.linkedin.com
Service: Java Server Pages Technologies View Service Privacy Policy
Type: http_cookie
Expires in :session
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Name: cf_bm
Purpose: Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider: emojipedia.org
Service: CloudFlare View Service Privacy Policy
Type: http_cookie
Expires in: 29 minutes
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Name: rc::a
Purpose: Used to track and analyze user behavior to distinguish humans fr om bots or automated software.
Provider: www.google.com
Service: reCAPTCHA View Service Privacy Policy
Type: html_local_storage
Expires in: persistent
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Name: cf_bm
Purpose: Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider: .linkedin.com
Service: CloudFlare View Service Privacy Policy
Type: http_cookie
Expires in: 29 minutes
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Analytics and customization cookies:
These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.
Name: NID
Purpose: Set by Google to set a unique user ID to remember user preferences. Persistent cookie that stays for 182 days
Provider: google.com
Service: Google View Service Privacy Policy
Type: server_cookie
Expires in: 6 months
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Name: PREF
Purpose: A session cookie used to check user preferences and browser set tings so as to properly tailor content for them
Provider: .youtube.com
Service: Google View Service Privacy Policy
Type: server_cookie
Expires in: 8 months
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Name: _ga_#
Purpose: Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions
Provider: .vfirst.com
Service: Google Analytics View Service Privacy Policy
Type: http_cookie
Expires in: 1 year 1 month 4 days
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Name: _bit
Purpose: Contains tracking data by URL shortening service Bitly which help s them to improve their services
Provider: .spoti.fi
Service: Bitly View Service Privacy Policy
Type: server_cookie
Expires in: 5 months 27 days
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Name: _ga
Purpose: Records a particular ID used to come up with data about website usage by the user
Provider: .vfirst.com
Service: Google Analytics View Service Privacy Policy
Type: http_cookie
Expires in: 1 year 1 month 4 days
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Advertising cookies:
These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting
Name: lastExternalReferrer
Purpose: Detects how the user reached the website by registering their last URL-address.
Provider: www.vfirst.com
Service: Meta Platforms, Inc. View Service Privacy Policy
Type: html_local_storage
Expires in: persistent
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Name: _gcl_au
Purpose: Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.
Provider: .vfirst.com
Service: Google AdSense View Service Privacy Policy
Type: http_cookie
Exires in: 2 months 29 days
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Name: lastExternalReferrerTime
Purpose: Detects how the user reached the website by registering their last URL-address.
Provider: www.vfirst.com
Service: Meta Platforms, Inc View Service Privacy Policy
Type: html_local_storage
Expires in: persistent
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Name: YSC
Purpose: YouTube is a Google-owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Used by Google in combination with SID to verify Google user account and most recent login time.
Provider- youtube.com
Service: YouTube View Service Privacy Policy
Type: http_cookie
Expires in: session
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Name: bcookie
Purpose: Used to optimize the range of advertising on Linkedin
Provider- linkedin.com
Service: Linkedin Ad Analytics View Service Privacy Policy
Type: server_cookie
Expires in: 11 months 30 days
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Name: _fbp
Purpose: Facebook tracking pixel used to identify visitors for personalized advertising.
Provider- .vfirst.com
Service: Facebook View Service Privacy Policy
Type: http_cookie
Expires in: 2 months 29 days
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Name: UserMatchHistory
Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider- . linkedin.com
Service: LinkedIn View Service Privacy Policy
Type: server_cookie
Expires in: 30 days
Name: fr
Purpose: Used by Facebook to collect a unique browser and user ID, used for targeted advertising.
Provider- facebook.com
Service: Facebook View Service Privacy Policy
Type: server_cookie
Expires in: 2 months 29 days
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Name: VISITOR_INFO1_LIVE
Purpose: YouTube is a Google-owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Used by Google in combination with SID to verify Google user account and most recent login time.
Provider- youtube.com
Service: YouTube View Service Privacy Policy
Type: http_cookie
Expires in: 5 months 27 days
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Name: lidc
Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider: linkedin.com
Service: LinkedIn View Service Privacy Policy
Type: http_cookie
Expires in: 23 hours 59 minutes
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Social networking cookies:
These cookies are used to enable you to share pages and content that you find interesting on our Website through third-party social networking and other websites. These cookies may also be used for advertising purposes
Name: bscookie
Purpose: Cookie used for Sign-in with LinkedIn and/or for LinkedIn follow feature on 3rd party websites
Provider: .www.linkedin.com
Service: LinkedIn Ad Analytics View Service Privacy Policy
Type: http_cookie
Expires in: 11 months 30 days
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Unclassified cookies:
These are cookies that have not yet been categorized. We are in the process of classifying these cookies with the help of their providers.
Name: VISITOR_PRIVACY_METADATA
Provider: .youtube.com
Type: http_cookie
Expires in: 5 months 27 days
Name: sp_t
Provider: .spotify.com
Type: http_cookie
Expires in: 11 months 30 days
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Name: lang
Provider: .linkedin.com
Type: http_cookie
Expires in: session
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Name: sp_landing
Provider: .spotify.com
Type: http_cookie
Expires in: 23 hours 59 minutes
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Name: li_sugr
Provider: .linkedin.com
Type: server_cookie
Expires in: 2 months 29 days
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Name: AnalyticsSyncHistory
Provider: .linkedin.com
Type: server_cookie
Expires in: 30 days
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How can I control cookies on my browser?
As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. The following is information about how to manage cookies on the most popular browsers:
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.
How often will you update this Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
The date at the top of this Cookie Policy indicates when it was last updated.
Where can I get further information?
If you have any questions about our use of cookies or other technologies, please contact us at: dpo@vfirst.com
